News & Resources

The California Invasion of Privacy Act (CIPA) is becoming a major headache for website owners in the United States, and now even affects small businesses outside of California. That means maybe you? With Europe’s GDPR making waves globally with all the legally required cookie notices, and with online privacy policy laws evolving, it’s crucial to…

When it comes to AI-generated content and SEO, what does Google think? This is a hot topic these days, especially for businesses trying to stay competitive online. With advances in Artificial Intelligence and tools like Meta AI, ChatGPT, Claude AI and Google Gemini, it’s a game-changer in the world of content creation. However, the pressing…

Navigating the complex web of internet data privacy laws is not for the faint-hearted, but if you’re a small business website owner, it’s vital. Before you get caught up in a potentially expensive and reputation-damaging lawsuit, it’s time to take privacy and data protection seriously. Any business owner can be sued for missing or inaccurate…

We get it. ADA website compliance may sound like another box to tick off, but it’s so much more than that. It’s about welcoming millions of potential customers with disabilities through your digital doors. And for small businesses like yours, it’s not about inclusivity—it’s a smart economic move, too, thanks to the ADA IRS tax…

Listen up, website warriors and business builders! You’ve poured your heart and soul into crafting your online web presence, but when it comes to traffic and leads, it’s crickets out there. Your website languishes in the Google abyss, yearning for the sweet nectar of organic traffic. So, you might be asking yourself, “Do I really…

In today’s competitive landscape, standing out is essential, and Reserve With Google offers businesses an edge by seamlessly integrating appointment booking buttons within the company’s Google Business Profile listing. This lets customers easily get appointments by providing a simple and quick alternative to calling or hunting for a scheduling page on a website. Let’s face…

Access to the internet is no longer a luxury, it’s a genuine need in our technology-driven society. From looking for new jobs to staying connected with family and friends, everyone needs to be able to get on the web and navigate and read it with ease. This is why we are sensitive to web accessibility…

We often make assumptions about how people search the internet, and that once a business has a website, it will be easily found. This is simply not the case. Thousands of websites launch every day and it takes someone experienced with Search Engine Optimization (SEO) to help websites rank better on Google and become visible…

Colorado has passed a new website privacy law that is designed to protect the privacy and personal information of its residents. How does this affect your Colorado business and website? Let’s find out! The Skinny On Colorado’s Website Privacy Law This new legislation (CO SB190) requires your business to have a privacy policy on your…

Nonprofits are vital for our communities to provide resources or give help to those that need it. Sadly, as a nonprofit organization, it can be hard to secure the funds you need for programs, let alone advertising! However, with an ad grant from Google for Nonprofits, you can start reaching the right people. You can…

Did you hear that Google is offering financial support options for small businesses affected by the COVID-19 pandemic? The two new options include gift card sales and fundraisers via donation. Let’s break it down to see who qualifies and how to get started. Who Qualifies For These Support Campaigns? Any business with a verified Google…

We thought 2019 was a tough year for the online tech world, and now 2020 begins with a bang with a new chapter in privacy laws and the protection of personal information. That’s right folks, California passed a strict new law that just went into effect on January 1, 2020. The California Consumer Privacy Act…

We use a call tracking service through CallTrackingMetrics.com to track the results from our client’s online marketing efforts. We use this data to gather valuable insight and ensure our marketing services are delivering the results our customers are paying for. Call tracking services (all of them) work by utilizing unique phone numbers to track Google…

You probably landed here because your website is telling you it’s “not secure,” but you are confused about what it means for your business and website. We’ve got the skinny on what this means, and how to get your site secure. What’s The Securi-tea? As of July 2018, Google now requires an SSL certificate to…

WordPress is the best CMS (Content Management System) available for marketing websites, and if you don’t agree, you can fight us. (Just kidding. Maybe.) While we can build, repair, and do search engine optimization with other types of sites – they don’t perform as well very quickly. To make them rank well online it ends…